Privacy Policy

Last updated: August 12, 2026

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American Federal Rare Coin & Bullion, Inc. ("AmFed," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect when you visit americanfederal.com (the "Site"), make a purchase, or otherwise interact with us, how we use that information, and the choices you have.

By using the Site, you agree to the collection and use of information as described in this policy.

Information We Collect

Information you provide to us. When you place an order, create an account, request a quote, sign up for our newsletter, or contact us, we may collect:

• Name, email address, and phone number
• Billing and shipping addresses
• Order history and product preferences
• Account login credentials
• Any information you include in messages, forms, or requests you send us

Payment information. Payments on the Site are processed securely by Authorize.net, our third-party payment gateway. Your full credit card number is transmitted directly to Authorize.net over an encrypted connection and is never stored on our servers. Authorize.net's handling of your payment data is governed by its own privacy policy.

Information collected automatically. When you browse the Site, we and our service providers automatically collect certain technical information, including your IP address, browser type, device type, operating system, referring pages, pages viewed, and the dates and times of your visits. This information is collected through cookies and similar technologies as described below.

How We Use Your Information

We use the information we collect to:

• Process, fulfill, and ship your orders, and send order confirmations and shipping updates
• Provide quotes, respond to inquiries, and deliver customer service
• Maintain your account and order history
• Send newsletters, market updates, and promotional communications you have opted into
• Improve the Site, our product selection, and the customer experience
• Detect and prevent fraud, unauthorized transactions, and other misuse of the Site
• Comply with legal, tax, and regulatory obligations, including recordkeeping requirements that apply to precious metals dealers

Cookies and Analytics

The Site uses cookies and similar technologies to keep your shopping cart working, remember your preferences, and understand how visitors use the Site. We use analytics services such as Google Analytics, which collect information about Site usage through cookies and report aggregate trends to us. You can control or disable cookies through your browser settings; note that disabling cookies may affect Site functionality, including checkout.

Third-Party Services

We share personal information only with service providers who need it to perform services on our behalf, including:

• Payment processing: Authorize.net, for secure handling of card transactions
• Shipping and fulfillment: carriers such as USPS, UPS, and FedEx, who receive your name and shipping address to deliver your order
• Email and marketing platforms: to deliver newsletters and communications you have requested
• Website hosting, analytics, and security providers

The Site also displays live precious metals spot pricing supplied by a third-party market data provider. This feature displays market information only and does not collect your personal information on our behalf.

We do not sell your personal information, and we do not share it with third parties for their own marketing purposes.

We may disclose information if required by law, subpoena, or other legal process, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others, or to investigate fraud.

Email and Marketing Communications

If you subscribe to our newsletter or opt into promotional emails, we will send you updates on products, market news, coupons, and special promotions. You can unsubscribe at any time by clicking the link at the bottom of any marketing email or by contacting us directly. Transactional emails related to your orders (confirmations, receipts, shipping notices) will still be sent as needed.

Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this policy, including maintaining accurate business, tax, and transaction records as required by law. When information is no longer needed, we delete it or de-identify it.

How We Protect Your Information

We use commercially reasonable administrative, technical, and physical safeguards to protect your personal information, including SSL encryption on all pages of the Site and PCI-compliant payment processing through Authorize.net. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

Depending on where you live, you may have rights under applicable state privacy laws, including the right to request access to the personal information we hold about you, request that it be corrected or deleted, and opt out of certain uses. To exercise any of these rights, contact us using the information below. We will verify your request and respond within the time required by applicable law. We will not discriminate against you for exercising your privacy rights.

Children's Privacy

The Site is intended for general audiences and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us and we will delete it.

Links to Other Websites

The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and we encourage you to review their privacy policies before providing any personal information.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will post the revised policy on this page and update the "Last updated" date above. Your continued use of the Site after changes are posted constitutes acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us: